Brand statement
SGMedia epitomizes the art of visual storytelling, weaving narratives that captivate, inspire, and resonate with audiences.
Brand claim
SGMedia: Illuminating Stories, Inspiring Audiences.
Brand values
Creativity
Quality
Collaboration
Excellence
Logo Symbol
Full Logo Horizontal
Typography Logo Horizontal
Fountain Blue
#619DC2
Blueberry Blue
#0F30EF
White Silver
#BFBFBF
Blackest Black
#030303
Nordic White
#F7F7F7
Lightest
Typeface
As a cornerstone of modern typography, Helvetica is the epitome of clarity, simplicity, and versatility. Its clean lines and timeless design make it the perfect choice for SGMedia's branding, conveying professionalism and reliability across all touchpoints.
In contrast, SF Old Republic brings a sense of character and personality to SGMedia's corporate font. With its vintage-inspired aesthetic and distinctive letterforms, SF Old Republic adds a touch of uniqueness and individuality to the brand's communication materials, reflecting SGMedia's innovative approach to digital marketing.Together, Helvetica and SF Old Republic create a harmonious typographic palette that balances tradition with modernity, clarity with character. They serve as powerful tools for conveying SGMedia's brand identity and values, ensuring consistency and impact in all visual communications.
SGMedia's tone of voice is a dynamic blend of energy, expertise, inclusivity, and creativity, meticulously crafted to resonate with audiences across the digital landscape.
Dynamic Engagement:
Bursting with energy and enthusiasm, our tone of voice sparks excitement and ignites passion within the digital realm. We speak with vibrancy and vigor, capturing attention and inspiring action with every word.
Insightful Guidance:
Rooted in expertise and understanding, our tone of voice serves as a trusted advisor in the complex world of digital marketing. We provide valuable insights, strategic advice, and actionable solutions, empowering our audience to navigate with confidence and clarity.
Inclusive Connection:
With empathy and authenticity, our tone of voice fosters a sense of belonging and community. We celebrate diversity, embrace inclusivity, and strive to create spaces where everyone feels heard, valued, and respected.
Creative Inspiration:
Infused with imagination and innovation, our tone of voice sparks creativity and fuels inspiration. We think outside the box, push boundaries, and encourage bold experimentation, empowering our audience to unleash their creative potential and redefine what's possible in digital marketing.
